Business Analysis · Business Analytics

Understand the business.
Move it forward.

I’m Geraldine Ilamosi Adeniyi. I turn business needs into clear requirements, better processes and useful reporting — helping teams connect insight with action.

RequirementsFrom needs to specifications
ProcessesFrom friction to improvement
PerformanceFrom reporting to decisions
Geraldine Ilamosi Adeniyi
BUSINESS ANALYSIS & ANALYTICSGeraldine Ilamosi Adeniyi

Requirements · Process improvement · KPI reporting

Requirements Gathering•Process Mapping•Stakeholder Collaboration•KPI Reporting•Agile Delivery•Business Improvement•Requirements Gathering•Process Mapping•Stakeholder Collaboration•KPI Reporting•Agile Delivery•Business Improvement•

01 / About Geraldine

See the detail.
Understand the bigger picture.

Business analysis brings people, processes and information into the same conversation.

My work spans requirements gathering, stakeholder collaboration, process modelling and operational reporting. I help clarify what a business needs, document how it works and support the delivery of practical improvements.

With a background in public administration and history, I bring an understanding of organisations and context to analytical problems. My focus is on making complex information easier to understand — and easier to act on.

Geraldine Ilamosi Adeniyi

Geraldine Ilamosi AdeniyiUnited Kingdom · Business Analysis & Analytics

02 / What I bring

Business needs.
Made clear, measurable and actionable.

01 / DEFINE

Requirements & stakeholders

Workshops, business documentation, user stories and functional specifications that give stakeholders and delivery teams a shared direction.

02 / IMPROVE

Processes & operations

Current-state mapping, gap analysis and future-state design that make bottlenecks and opportunities easier to identify.

03 / INFORM

Reporting & business insight

KPI reporting, operational analysis and performance insights that help management understand what is happening and where to focus.

03 / Portfolio direction

Four business questions.
A practical analytical focus.

Proposed case studies across commerce, operations, service performance and digital delivery. Each brief sets out the question, intended approach and planned deliverables.

Laptop displaying analytical information beside business reportsProposed case study · 01
Commerce / Customer experience

E-commerce Performance & Customer Journey

A proposed analysis of customer journeys, adoption measures and the friction that shapes an e-commerce experience.

Explore the project brief +
PROPOSED · NOT YET COMPLETED

The business question

How can an e-commerce team identify friction and prioritise changes that support adoption?

Planned approach

Investigate how customers move from discovery to purchase, and define the measures that help teams understand adoption and conversion.

Planned deliverables

Customer journey map; KPI framework; requirements catalogue; prioritised recommendations.

Professionals reviewing documents and business informationProposed case study · 02
Operations / Business processes

Operational Workflow & Process Improvement

A proposed examination of operational hand-offs, reporting gaps and opportunities for a clearer delivery workflow.

Explore the project brief +
PROPOSED · NOT YET COMPLETED

The business question

Where are process delays occurring, and what information does management need to act?

Planned approach

Map an operational workflow, identify hand-offs and reporting gaps, and design a more consistent way to monitor delivery.

Planned deliverables

Current-state process map; gap analysis; future-state workflow; reporting specification.

Computer screens showing charts and analytical reportsProposed case study · 03
Service delivery / Management reporting

Service Performance & KPI Reporting

A proposed reporting framework connecting service activity, data quality and management priorities.

Explore the project brief +
PROPOSED · NOT YET COMPLETED

The business question

Which measures would give a service team a reliable picture of performance?

Planned approach

Develop a reporting framework that connects service activity, data quality and management decisions in a healthcare or service environment.

Planned deliverables

KPI definitions; data-quality checklist; dashboard wireframe; reporting cadence.

Business team collaborating in a workshopProposed case study · 04
Requirements / Agile delivery

Requirements to Digital Delivery

A proposed case study translating stakeholder needs into user stories, acceptance criteria and a validation plan.

Explore the project brief +
PROPOSED · NOT YET COMPLETED

The business question

How can teams maintain alignment between stakeholder needs and the delivered product?

Planned approach

Structure a business need into clear requirements, user stories and acceptance criteria, with traceability through delivery and testing.

Planned deliverables

Stakeholder map; requirements matrix; user stories; acceptance criteria; UAT plan.

Project photographs are illustrative stock images. These briefs describe proposed work; completed analyses and project artefacts will be added as they become available.

04 / Experience

Connecting business needs with delivery.

Aug 2026 — Present

Business Analyst

7ven Oaks Ltd · United Kingdom · Volunteer

Support e-commerce delivery through stakeholder workshops, market research, process models and wireframes. Translate requirements into functional specifications and user stories, and collaborate with developers and designers on backlog priorities.

2025

Business Analyst Intern

Amdor Analytics

Supported healthcare and operational projects through requirements gathering, workflow documentation and process analysis. Worked with cross-functional stakeholders, tracked delivery in Jira, and contributed KPI dashboards and business reports.

05 / Education & development

A strong foundation.
A practical direction.

M.A. Public Administration

Adekunle Ajasin University · 2024

B.A. History

Nassarawa State University · 2014

Project Management & Business Analysis

PRINCE2® and Agile Course · Almond Careers · 2026

Business Analysis Fundamentals

Amdor Analytics · 2025

Microsoft Office Specialist

MOS

06 / Contact

What could work better in your business?

For business analysis opportunities, project collaboration and conversations about clearer requirements, stronger processes and useful reporting.

Geraldine.Adeniyi@gmail.com ↗

Start with the question

Let’s connect the dots.

Share the role, project or business challenge you have in mind.

Email Geraldine ↗